Recent study shows that almost half of Instagram followers of famous celebs are just dummies.
Generally, in most social media platforms like Instagram, the following process seems to be a money-based approach. Surprisingly, as of now, being an influencer is the most famous choice of career. Most likely if you consider that career as simple audience engagement, then you could also put yourself into fame. This is now part of the digital transformations in the entertainment industry.
Moreover, those people who already established their own circle of audience on social media have known to handle this and make some bucks seriously. However, the best way for them to do this is through partnerships with certain brands and gaining sponsorships with their contents.
Instagrams decision affecting those who buy Instagram likes on cheap rates
Instagram just declared to eliminate the number of likes on each posts. The trial had just rolled out in trial in Australia, Brazil, Japan, Italy, and New Zealand. This plan focused on giving importance to contest instead of those likes. Moreover, the popularity contest is also in the decision of removal in replacement of self-expression and storytelling of personal experiences.
Social media stars reactions to this decision
This Instagram decision makes social media stars to panic. Looking back last 2017, President Trump garnered around 31 million followers on another platform. But, based on the audit, more than 15 million of these Presidential followers were really bots. Moreover, as the audit continues, they also found out that Ellen DeGeneres also had surprising fake bots followers.
Moreover, aligned in this audit and social media analysis over Twitter and Instagram, many celebrities and Hollywood starts accounts revealed investing over fake followers. There are the biggest names in the entertainment industry who seem to buy Instagram likes cheap rates.
Furthermore, the result of the investigation shows that almost 99 accounts of celebrities have bots followers. The names include sports stars like LeBron James. The report shows that fraud among that influencer industry is soaring up. The market of the influencers reveals that it gives off almost $8.5 billion in the year 2019 in order to come up with $10 billion in 2020.
With that, here is the list of those celebrities who seemed to have bots followers:
- Ellen DeGeneres
- Kourtney Kardashian
- Taylor Swift
- Ariana Grande
- Deepika Padukone
- Miley Cyrus
- Katty Perry
- Khloe Kardashian
- Priyanka Chopra